Mountain Folly Golf Expo Booth

Mountain Folly Golf – Colorado Golf Expo Booth

Mountain Folly Golf is a Colorado-based lifestyle golf brand rooted in playfulness, creativity, and modern golf culture. Their identity is bold, unconventional, and distinctly Colorado—an antidote to the traditional, buttoned-up golf aesthetic.

When Mountain Folly Golf prepared for one of their biggest brand moments of the year—the Colorado Golf Expo—they came to Nichez to design a booth experience that would stand out among the thousands of golfers, enthusiasts, and industry professionals in attendance.

The goal wasn’t just to show up.
It was to capture attention, express personality, and pull people in.

The Challenge

Trade shows are loud—visually and physically. With dozens of booths competing for attention, Mountain Folly Golf needed a space that:

• Communicated the brand instantly
• Felt refreshing, fun, and elevated
• Created stopping power in a high-traffic environment
• Allowed for both product display and customer interaction
• Evoked the brand’s outdoors-inspired, Colorado-centric personality

The booth had to work hard visually while keeping production practical and portable.

The Solution

The final Mountain Folly Golf booth was:

• Bold — using scale, color, and typography to break through visual clutter
• Inviting — with an open flow and interactive product displays
• Authentic — carrying Mountain Folly’s personality through every detail
• Memorable — offering simple but strong backdrops for photos and conversations

For Mountain Folly Golf, the Colorado Golf Expo wasn’t just an event—it was a brand moment, a chance to introduce their personality to a massive audience.

Nichez transformed that opportunity into an immersive, high-impact booth experience—playful, bold, and unmistakably Folly. The final result didn’t merely display products…
it invited people into the world of Mountain Folly Golf, and thousands responded.